Case Study
Tatsu Ramen
One of LA's most iconic ramen brands needed a website that matched the craft behind every bowl — fast, accessible, and unmistakably Tatsu. We delivered it in a week.
- Client
- Tatsu Ramen
- Timeline
- 1 week
- Services
- Design + Development
- Industry
- Food & Beverage
95%
Accessibility Score
WCAG 2.2
A
GTmetrix Grade
85% Perf · 99% Structure
95
PageSpeed Performance
Mobile
7 days
Design to Launch
Full delivery
01
The Challenge
Tatsu Ramen has been serving handcrafted bowls across LA since 2012. Their reputation was built on one thing: every bowl has a soul. But their digital presence didn't reflect that same level of craft.
They needed a website that loads fast on every device, meets modern accessibility standards, works seamlessly across their multiple locations, and — most importantly — feels like Tatsu the moment you land on it. The dark, moody photography. The confident typography. The warmth of a perfectly seasoned broth.
And they needed it delivered fast, without sacrificing quality.
02
The Approach
We designed and built the entire site in seven days using a performance-first architecture. Next.js for the framework. Optimized images served at exactly the right size for every screen. No unnecessary JavaScript. Every interaction intentional.
Brand-true design
Dark, immersive photography with warm accents. Typography that commands attention without shouting.
Accessible by default
WCAG 2.2 compliant. Keyboard navigable. Screen reader friendly. Zero critical issues in automated audits.
Built to perform
Sub-second first paint. Optimized Core Web Vitals. GTmetrix Grade A on first audit.
Key Pages
Mobile-first
Every screen, every device.
Over 70% of restaurant traffic comes from mobile. We designed every page to feel native on a phone — fast scrolling, thumb-friendly tap targets, and images that load instantly on cellular connections.
The menu is built for one-handed browsing. Locations show distance-based results. And the ordering flow takes fewer taps than the competition.
Homepage Walkthrough
03
The Numbers
541ms
Largest Contentful Paint
0
Cumulative Layout Shift
329ms
Total Blocking Time
541ms
First Contentful Paint
100/100
Accessibility
100/100
SEO
Scores measured via Google PageSpeed Insights (mobile), GTmetrix, and accessibilitychecker.org. All audits passed with zero critical issues.
Included
Adibilis Accessibility Monitoring
Complimentary with every project.
A 95% accessibility score means nothing if it degrades after launch. That's why every Built With Pine project ships with Adibilis — our in-house accessibility scanning and source-code remediation platform.
Automated scanning
WCAG 2.2 AA audits run continuously across every page — not just at launch.
Source-code fixes
Issues are traced to the exact line of code, not just flagged in a report.
Compliance confidence
ADA, Section 508, and WCAG 2.2 coverage — so you never have to worry about it.
Tatsu Ramen passed with 0 critical issues, 49 passed audits, and full US compliance.
04
The Result
A website that loads in under a second, scores in the green across every Lighthouse category, and looks exactly like a brand that's been perfecting their craft for over a decade should look online.
Multi-location support with dedicated pages for each restaurant. A menu experience that makes you hungry. An ordering flow that gets out of the way. And a foundation that scales as the brand grows.
“It finally feels like us.”
Your brand deserves this too.
We build websites for brands that care about every detail. Let's talk about yours.
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